2008 Election Media Coverage

This may be stating the obvious, but it seems to me that the media has been favoring Barack Obama lately. However, I don't believe this was always the case. In the beginning of the election it seemed that Obama had no chance of winning this election. He was skewed unattractively by the media, claiming he had no experience and wasn't qualified to be President. Although those arguments still exist, Obama is increasingly winning over the media.

The media almost acts as a bully on the playground: Once they find someone better to torment, they leave their original victim alone. Their new victim is of course Sarah Palin, who offers up countless stories that are too good to let go. The media has thoroughly enjoyed pouncing on her every word and action. The media is less interested in the issues and just follows the story wherever it goes. And ever since McCain chose Palin as his running mate, the story has been on her. This could have been a great publicity stunt, but lately McCain's plan has been backfiring on him. The media has shown increasing disapproval of Palin from the general public.

Even when Biden shoots his mouth off, he still barely makes the media radar. And although Obama is still in the news, he's definitely been put on the back burner to Palin. He's really only in the news when the McCain campaign camp decides to attack him about some new accusation. But Obama refuses to lash out, therefore there's no real story to tell. In this case, less media coverage on Obama is working for him. The media is not painting Sarah Palin or John McCain in an attractive light, and with the election a week away, it might be too late for the McCain camp to turn things around. I think the media's portrayal of all the candidates during this campaign will have a huge impact on the result of this election.